Mumbai: Reliance Foundation, the philanthropic arm of Reliance Industries Limited (RIL), on Friday announced that through its Recycle4Life campaign, volunteers have collected over 78 tons of waste plastic bottles for recycling.
This record-setting collection drive was made possible by mobilizing over three lac employees, their family members and partners of RIL and its allied businesses like Jio and Reliance Retail across their several locations in India.
The company wide campaign – Recycle4Life was rolled out in October where employees were encouraged to collect waste plastic bottles from their surroundings and bring them to their offices for recycling.
RIL and allied businesses across India participated in the drive spreading the message of recycling for a cleaner and greener Earth.
Nita M Ambani, Founder and Chairperson, Reliance Foundation said, “At Reliance Foundation, we believe that caring for our environment is of utmost importance. Building on Reliance Foundation’s ongoing efforts to promote, practice, and spread the message of Swachhata hi Seva, we have launched the Recycle4Life campaign to raise awareness about the importance of recycling.
Thousands of Reliance employees and their families across the length and breadth of India have volunteered as part of this initiative and supported our record-setting drive to collect and recycle plastic waste. We are committed to creating a\a better, brighter, cleaner and greener world for our future generations.”
The waste plastic bottles that have been collected as a part of Recycle4Life campaign will be recycled through eco-friendly manufacturing processes into value added fibres at one of the RIL’s recycling units.