Vedanta Aluminium, India’s largest producer of aluminium,launches the FY23 edition of its #GreenHearts campaign to plant more than 2 lakh saplings across its operations in Odisha and Chhattisgarh.
Launched last year, #GreenHearts is an annual bio-investment campaign, whereby the company’s business units undertake mass plantation drives during monsoon, for increasing the green cover in and around its plant operations.
Through #GreenHearts, the company aims to galvanize employees, business partners, families, and communities to be collaborative participants in Vedanta Aluminium’s climate action roadmap to achieve Net Zero Carbon operations by 2050.
Speaking about Vedanta Aluminium’s approach to climate action, Rahul Sharma, CEO – Vedanta Aluminium, says,“Being India’s largest producer of aluminium, we see our role as that of a climate action steward, leading the way for the entire aluminium industry towards net zero operations. We are striving to nurture a culture wherein every member of the Vedanta Aluminium family is a climate champion. The #GreenHearts campaign is our initiative to encourage our employees, partners and stakeholders for collective & participative action towards bio-investment. Besides creating carbon sinks and greenifying our local ecosystems, these plantation drives also add to our endeavours of biodiversity conservation in the regions where we operate.”
Vedanta Aluminium has deployed a multi-pronged climate action strategy which includes operating plants at high levels of operational efficiencies, increasing quantum of renewables in its energy mix, transitioning to cleaner fuels from fossil fuels, and bio-investment programs. Parallelly, the company is investing in cutting-edge digital and technology solutions to make its assets climate-resilient and mitigate the impact of climate change on the business.
Beyond operations, Vedanta Aluminium is working with local communities to make their lives and livelihoods resilient in the face of changing climate. The company has been helping farming communities adopt climate-smart agriculture.